Welcome to the Thunder Founder Newsletter Issue #15!
Yes! You can have VCs reach out to you directly to help you fundraise. This is how a lot of companies get funded.
VCs have many different methods of sourcing deals. The most commonly known way is by startup applications and referrals. However, VCs also have tools to find relevant startups featured in the media or social media. If they are interested, they will reach out to see when the startup will be fundraising and build a relationship to ensure they can be part of the deal.
That sounds incredibly convenient, but how easy is it? Not that hard if you can master the right strategy paired with persistence. It requires discovery of what makes you or something you know interesting to others, then how you get that message in front of the right people.
This is challenging, but we've partnered with Chikodi Chima from Moonshot PR to make it possible for any founder to create a compelling media strategy. Join us on March 23 @ 1 PM ET to learn how to craft your media strategy to boost your visibility to VCs using his proprietary strategy coined "Breadcrumbs", and start getting press today. RSVP Here
What the Experts Have to Say
How Public Relations Can Get You in Front of Venture Capitalists
PR is articles and having many articles creates brand recognition and credibility for VCs. Startups should focus on articles, not ads. Read More
Generating Buzz: 8 PR Tricks To Win Over Venture Capitalist
This provides different types of ideas for how to create content that VCs will pay attention to. There are strategies for creating relevant content. Read More
How PR Can Help Your Business Attract New Investors
A thorough discussion about PR and how it can help your startup raise money and make money. It also provides some ideas for content creation. Read More
Let's stay in touch:
Written by Jason Kirby - https://www.linkedin.com/in/jasonrkirby
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