Welcome to the Thunder Founder Newsletter issue #9!
You can expect us to share a new topic every week relevant to scaling your company and successfully fundraising!
There are many pros to building publicly, but it can also sink the company.
Building a company in public can be a double-edged sword. On one hand, it allows for increased transparency and can create a strong community around your brand. On the other hand, it also exposes you to criticism and scrutiny, which can be detrimental to your brand image and future success, and can take too much time and focus away from running your company. These articles dive into the pros and cons of building a company in public, providing insight into what it takes to succeed, and exploring some of the biggest challenges you may face along the way.
At Thunder, we support companies building an audience and those working covertly to develop their MVPs. If you're ready to raise capital, let us know and upgrade to Premium to unlock your targeted investor list of who will have a higher probability of investing.
What the Experts Have to Say
How to Build in Public as a Founder
Learn what building in public means and examples of famous startups that used it as a strategy to gain awareness and bring in talent. Read More
Build In Public or Not? w/ KP
Understanding the pros and cons of building in public is important. In this podcast, VC managers break down the good, bad, and ugly sides of building in public. Listen Here
Should your startup be in stealth mode?
If you are a founder considering stealth mode, you should read this article about other companies that have been successful in doing so, but also the risks that you will face. Read More
Building in Public: How Tech Companies Master Product-Market Fit
Product-market fit is one of the hardest challenges of being a start-up. This article shows how building in public can help solve the problem. Read More
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Written by Jason Kirby - https://www.linkedin.com/in/jasonrkirby
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